Response to Allison Ray

Do you buy Fiji water or Smart water over a brand like "Cumberland Farms Natural Spring Water?" Even though it is more expensive, why would you buy it?

When I go to cumberland farms or other stores to buy bottled water I usually find myself getting the more expensive one. Truthfully, I am unsure as to why I do this. I think most of the time I am in a hurry or barely thinking about which water I am grabbing for. I believe that automatically I go to grab the brightest colored bottle. My roommates buy the most expensive bottles of water claiming it "taste" better then other water. In the end water is water but still we believe this extremely expensive water should magically taste better. 

Dove Marketing

For another class I am writing a paper on Dove's campaign against the Victoria Secret's Campaign. Both of these campaigns are about women feeling good about themselves. The main artifact of both of these is a poster of women with little to no clothing on being happy in their own skin. The Dove on has women of all shapes, sizes, and colors making them look like an average women. On the top of the poster it says "Dove Real Beauty Campaign". The Victoria Secret's campaign has their models as the women in the poster saying they love their bodies as well. On the top of their poster it says "Victoria Secret Love My Body Campaign". Both of these campaigns are used to make women buy their products because they believe they will either "feel real beauty" or "love their body" after using these products.

When a company uses something like this in advertisement do you feel you are more likely to purchase it?