Tuesday, April 23, 2013
IPhones
IPhones have been a big selling item for about the last three years. Almost every college student seems to have one now. It actually seems odd when a student doesn't have one. I do have one and I do believe that it is the best phone I have ever had. At the same time, I am sure that there are other good phones available. There seems to be a new IPhone out every few months. The new model of the phone always promises to do something completely amazing. They keep making the phones because people keep buying them. Do you find yourself always wanting the newest high tech item? Even if you current one works fine?
Response to Allison Ray
Do you buy things specifically because you have a coupon for it? Do you go out to eat at a restaurant because you have a coupon for it?
I am not normally a person who has a lot of coupons. My parents have both never been people who use a lot of coupons. I think it is because we are usually on the go so we don't have time to find them. My mom will use them sometimes if she finds them in her purse but I don't think she goes to a place purposely because of a coupon. Whenever we use them it is usually for clothing stores. Sometimes places such as Victoria's Secret give incentives when shopping. I find myself and my family using these a lot. For example you can get 10 dollars off if you spend 100 dollars or more during certain times. If we spend 80 we will go out of the way to reach the hundred to get the 10 dollars off.
I am not normally a person who has a lot of coupons. My parents have both never been people who use a lot of coupons. I think it is because we are usually on the go so we don't have time to find them. My mom will use them sometimes if she finds them in her purse but I don't think she goes to a place purposely because of a coupon. Whenever we use them it is usually for clothing stores. Sometimes places such as Victoria's Secret give incentives when shopping. I find myself and my family using these a lot. For example you can get 10 dollars off if you spend 100 dollars or more during certain times. If we spend 80 we will go out of the way to reach the hundred to get the 10 dollars off.
Boston Marathon
The Boston Marathon bombing was something that effected many people throughout America. Living outside of Boston, my family kept telling me how dead the city for the past week. Until the second terrorist was captured many people in the Boston area did not leave their homes. Businesses located in these area's shut down and had signs outside their establishments that said things like, "will reopen when terrorist are found." Until now I did not think about how this past week effected the businesses in Boston. Many of them shut down for about two days causing them to lose hundreds of dollars. This was money that they are sure not going to get back. Tourism in Boston will probably not be as popular as it normally is in April during school vacations. It will take a long time for people to believe Boston is a safe place again. Because of this happening, many small businesses will be effected. For example, places such a Cheers is not a place people from the Boston area usually go to. It is mainly for people from other states and countries when they come to visit. Will these places be able to stay open if they do not have as many tourist this year as they usually do?
Thursday, April 11, 2013
Response to Allison Ray
Do you buy Fiji water or Smart water over a brand like "Cumberland Farms Natural Spring Water?" Even though it is more expensive, why would you buy it?
When I go to cumberland farms or other stores to buy bottled water I usually find myself getting the more expensive one. Truthfully, I am unsure as to why I do this. I think most of the time I am in a hurry or barely thinking about which water I am grabbing for. I believe that automatically I go to grab the brightest colored bottle. My roommates buy the most expensive bottles of water claiming it "taste" better then other water. In the end water is water but still we believe this extremely expensive water should magically taste better.
When I go to cumberland farms or other stores to buy bottled water I usually find myself getting the more expensive one. Truthfully, I am unsure as to why I do this. I think most of the time I am in a hurry or barely thinking about which water I am grabbing for. I believe that automatically I go to grab the brightest colored bottle. My roommates buy the most expensive bottles of water claiming it "taste" better then other water. In the end water is water but still we believe this extremely expensive water should magically taste better.
Dove Marketing
For another class I am writing a paper on Dove's campaign against the Victoria Secret's Campaign. Both of these campaigns are about women feeling good about themselves. The main artifact of both of these is a poster of women with little to no clothing on being happy in their own skin. The Dove on has women of all shapes, sizes, and colors making them look like an average women. On the top of the poster it says "Dove Real Beauty Campaign". The Victoria Secret's campaign has their models as the women in the poster saying they love their bodies as well. On the top of their poster it says "Victoria Secret Love My Body Campaign". Both of these campaigns are used to make women buy their products because they believe they will either "feel real beauty" or "love their body" after using these products.
When a company uses something like this in advertisement do you feel you are more likely to purchase it?
When a company uses something like this in advertisement do you feel you are more likely to purchase it?
Thursday, April 4, 2013
Response to Will Redding
Do you think this is a good market strategy for Best Buy? Do you think this policy will help with Best Buy's poor stock performance?
After reading Will's post I believe Best Buy is using the right marketing strategy. They are currently working harder to make their customers base larger. This idea of matching prices will cause more people to go there. I think that this is a very smart idea. In the long run I believe they will gain money because they will have more people coming to them.
After reading Will's post I believe Best Buy is using the right marketing strategy. They are currently working harder to make their customers base larger. This idea of matching prices will cause more people to go there. I think that this is a very smart idea. In the long run I believe they will gain money because they will have more people coming to them.
Different Advertisements
Have you ever noticed when you go on websites like Facebook, Twitter, Instagram and other social networks there are advertisements that are related to things you are interested in. Recently, I have noticed this more then normal. Websites I have been on to online shop are showing up under these social networks. If the website has a sale or a new item I instantly know about it because of this. This form of advertisement is different then ones we have done in the past. We are no longer only using commercials and billboards to learn about new items we are interested in. We have these on are pages that are literally focused on our own interests. Do you believe this form of advertisement is better then other forms?
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